14. Ancillary Task 1 Existing Media Analysis 1

This is an interview about video game packaging, Ross chose Metal Gear Solid 5 as he is a huge fan of the MGS series and he knows a lot about them. Below is an image of the game which Ross analyses.

Who are the institutions responsible for creating the text?

The game was developed by Kojima Productions and produced by Konami. Kojima Productions are famous for developing the rest of the Metal Gear Solid games. Konami are famous for producing series such as Silent Hill, Castlevania, Zone of the Enders and Pro Evolution Soccer. The packaging was made by Sony.

How does the institutional context impact on the audience, representations and use of conventions?

Konami is a well-known Japanese game publisher so there audience know what to expect with their games. Conventions used in these games are strong narratives, resemblance to anime and they produce a wide range of games for everyone. Konami don't typically treat women equally in their games as they are overly sexualised to entice their primary audience which is teenager boys. Konami’s recent split from Kojima impacts the audience because Kojima’s name.